Advertising
Selling Serbia, a PR nightmare
Serbia has bombed out buildings, the world's friendliest people, a kick-ass music festival and some big fat mysteries like Bosnian Serb wartime leader Radovan Karadzic. Is the Balkan country just a population of war-weary conspiracy theorists who like to party? How would you brand that?
advertising, green europe on the ground, serbia, belgrade, orient express, society, marketing
EU-Turkey: Atatürk and Charlemagne on your euro notes
It is simply accepted that any new member will fit into and accept EU symbols as their own. Turkey will have to accept this, just like others member states have done in the past and will do in the future...but here are some ideas for a future European Union and Turkey via branding national myths and symbols
advertising, currency, greece, mustafa kemal atatürk, byzantine empire, turkey, european union
Smelling Lithuania: perfume new 'national symbol'
The Lithuanian foreign ministry is angling for something more than its tired coat of arms – evoke musk, moss and you’re halfway to the 'Smell of Lithuania', which has already reached the nostrils of international ambassadors and soldiers in Afghanistan. Tourists are next to be sprayed
European sport gay-rometer: spanning the fear
Twelve years after the death of gay British black footballer Justin Fashanu, who committed suicide at the age of 37, homosexuality in sports is still a taboo. European case studies from the no-go area of football to the changing image of rugby and gay-friendly status of tennis
'Magic Lives Here': Bulgarians disagree with pan-European tourism advert
One sleepy morning the oriental sounds coming from an advert on a European news channel jolted us awake. The 30-second spot promotes Bulgaria abroad. Or does it, with its beach volleyball and flying skiers amidst sunrises and sunsets? Four natives react
advertising, tourism, bulgaria, sofia, romania, youth, european union
Aids, Alzheimers, abortion: Europe's most shocking adverts
From Spain and Italy's saucy adverts, via the UK and Germany's treatment of diseases, to Poland's nazi memories - a video tour of the banned adverts which most recently shocked modern European society
advertising, italy, rocco siffredi, aids, video, europe, poland
'Come to Romania': quest to brand Bucharest
Forging a skate culture, redesigning lei banknotes and offering a story to tourists, aside from the palace of parliament hotspot, the result of dictator Ceaucescu's tearing down a third of the city in communist times. These are just some of the ideas to boost the image and GDP of a crisis-riddled country
advertising, eucrisis on the ground, money, urbanism, bucharest, centrist, urban decay
Europe's far-right youth: '10 years ago we were 'Nazi losers'. Now it’s ok to be a Nazi'
Their election scores confirm it; the extreme right parties have got the wind in their sails. A new generation of activists has arrived to take up the duties, and they have profoundly changed the way in which the extreme right does politics
advertising, right-wing, jean-marie le pen, npd, neo-fascism, nationalism, neo-nazis
EU election campaign is hypocritical, because there's no choice
On 17 March the European parliament launched its communication campaign in view of the European elections in June 2009. The German agency which produced it has, for the first time in EU history, used elements taken from concrete politics to encourage participation. Despite this the Italian government has found it non-communicative (and has announced that it is making a new one), without mentioning the fact that it recalls the wave of anti-Roma feeling which has swept through Italy lately
advertising, italy, parlamento europeo, european elections 2009, best of cafebabel.com, parlement européen, eudebate2009
A Spanish Señorita at the Super Bowl: 'The best part? The adverts!'
The greatest event in American football has little cause to envy its European counterparts: showbiz steals the limelight from sport, seconds are worth a fortune, and tapas are replaced by nachos with cheese. The opinion of a Spanish girl in the States
advertising, football, beer, super bowl, america, tapas, united states
You can still watch TV in a financial crisis
Don't forget world television day on 21 November! The UN has consecrated a day to pay homage to an essential instrument of dialogue between cultures. On its twelfth celebration in Europe, sit back and watch a maybe mediocre media in crisis, versus an internet content rival
€uro 2008, a global currency
Euro 2004 was a huge commercial success, grossing 760 million euros in income. What are the prospects for Euro 2008, whose over one million tickets have already been sold?
advertising, sport, money, marketing, euro 2008, economy, uefa
PubliCity - from Barcelona to Dresden
advertising, northern eu, paris, brussels, dresden, photogallery, barcelona
German TV adverts: stEurotypes
In adverts, stereotypes of countries and nations are often exploited to commercialise certain products – a trip through German television
advertising, video gallery, germany, berlin, central and eastern europe, western eu, culture
Mikhail Gorbachev does Louis Vuitton
Politicians in advertising, advertising in politics – an ambivalent relationship
advertising, mikhail gorbachev, communism, ursula von der leyen, berlin, central and eastern europe, western eu
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