commerce

FOCUS commerce : Dutch supermarkets at war in Europe

Dutch supermarkets at war in Europe

Special offers, two for the price of one, price-cuts, buy one get one half price, loyalty cards, vouchers… are you familiar with these methods of seduction? Supermarkets are engaging themselves in heightening competition to the point of declaring war on one another, such as in the Netherlands, where leading brand names are selling at a loss

by Jeroen Casteels @ // 11/06/09

commerce, consumers, money, alimentation, business, competencia, purchasing power

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